The Blog

Lindsay Smith
When your launch doesn't go as planned | Ep. 51 Content Magic with Lindsay Smith
19:35
 
When your launch doesn't go as planned | Ep. 51 Content Magic with Lindsay Smith Oct 29, 2024

In this episode, I'm telling you all about how life happened in the middle of my launch for The Content Code, my signature program and the lessons learned from...

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Lindsay Smith
Five important lessons from 50 podcast episodes | Ep. 50 Content Magic with Lindsay Smith
15:12
 
Five important lessons from 50 podcast episodes | Ep. 50 Content Magic with Lindsay Smith Oct 08, 2024

We've reached a pretty special milestone over here on Content Magic - the 50th episode!

So, I'm sharing five of the crucial lessons I've learned since starting...

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Lindsay Smith
Why ads are not a magic solution with Britt Holmes | Ep. 49 Content Magic with Lindsay Smith
26:01
 
Why ads are not a magic solution with Britt Holmes | Ep. 49 Content Magic with Lindsay Smith Oct 01, 2024

In this episode of Content Magic, I'm welcoming ad expert, Britt Holmes. She's the founder of Merit Media and specializes in Meta ads as well as TikTok and...

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Lindsay Smith
The shift in online marketing and social media with Lindsay Hyatt | Ep. 48 Content Magic with Lindsay Smith
36:56
 
The shift in online marketing and social media with Lindsay Hyatt | Ep. 48 Content Magic with Lindsay Smith Sep 24, 2024

In this episode of Content Magic, I'm joined by Lindsay Hyatt who is also a copywriter as well as a brand strategist and we are getting into ALL of it. 

We...

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Lindsay Smith
How to master your brand tone (and why you need to) | Ep. 47 Content Magic with Lindsay Smith
22:38
 
How to master your brand tone (and why you need to) | Ep. 47 Content Magic with Lindsay Smith Sep 17, 2024

In today's solo episode, I'm giving you some tangible tips for determining your brand voice or brand tone.

I'm chatting about how your brand mission and values...

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Lindsay Smith
Using AI to change your business and life with Emily Baillie | Ep. 46 Content Magic with Lindsay Smith
31:40
 
Using AI to change your business and life with Emily Baillie | Ep. 46 Content Magic with Lindsay Smith Sep 10, 2024

In this week's episode, I'm welcoming Emily Baillie, a marketing and AI strategist and trainer and we are chatting all about how you can use artificial...

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Lindsay Smith
Four reasons why you're overwhelmed with creating content | Ep. 45 Content Magic with Lindsay Smith
16:06
 
Four reasons why you're overwhelmed with creating content | Ep. 45 Content Magic with Lindsay Smith Sep 03, 2024

On today's episode of Content Magic, I'm sharing some of the main reasons you might be struggling with creating content for your business.

And when I say content,...

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Lindsay Smith
Are you missing out on sales if you're not on Threads? | Ep. 44 Content Magic with Lindsay Smith
14:37
 
Are you missing out on sales if you're not on Threads? | Ep. 44 Content Magic with Lindsay Smith Aug 27, 2024

The short answer? Not really.

The long answer is a bit more nuanced!

In this episode of Content Magic I'm talking all about Threads and what has changed in my...

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Lindsay Smith
The copywriting hacks you might be missing out on | Ep. 43 Content Magic with Lindsay Smith
15:40
 
The copywriting hacks you might be missing out on | Ep. 43 Content Magic with Lindsay Smith Aug 20, 2024

On today's episode, I'm sharing three keys to write clear copy in your content.

1. Flow! This means you pay attention to the order of the information you're...

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Lindsay Smith
Business foundations you need to be successful | Ep.40 Content Magic with Lindsay Smith
23:42
 
Business foundations you need to be successful | Ep.40 Content Magic with Lindsay Smith Jul 30, 2024

In today's episode of Content Magic I'm joined by Emily McDonald, a founder coach and mentor who helps female entrepreneurs build sustainable, successful...

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Lindsay Smith
How to use SEO to boost visibility and change your business | Ep. 39 Content Magic with Lindsay Smith
30:23
 
How to use SEO to boost visibility and change your business | Ep. 39 Content Magic with Lindsay Smith Jul 23, 2024

On today's episode of Content Magic we are getting into the (often mystical) topic of SEO and I'm so pleased to introduce you to Brittany Herzberg, an SEO...

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Lindsay Smith
How to create a sales page that converts. Part 2 of 2 | Ep. 38 Content Magic with Lindsay Smith
34:10
 
How to create a sales page that converts. Part 2 of 2 | Ep. 38 Content Magic with Lindsay Smith Jul 16, 2024

I'm super excited about this episode! I'm live editing four sales pages submitted to me by colleagues!

As a copywriter, these are some of the things I look out for...

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